launches service that tracks daily emails, so users know when emails are opened or when links are clicked. Powerful extensions for Outlook and Gmail make tracking simple and accessible to everyone.


Bananatag, an email tracking service based in British Columbia, shows users when their emails are opened, their links are clicked, and the location and device information of the recipient. The service, which offers in depth metrics, allows users to better interact with their email contacts.

"Mass email marketing companies track bulk emails and give you stats on opens and clicked links, but there hasn't been a simple integrated way to track your daily emails," describes Corey Wagner, Co-Founder of Bananatag. "We're changing that with our technology."

Built to be used with any email client, Bananatag offers exclusive extensions for Gmail and an add-in for Outlook. After a tagged email is sent, users are automatically notified when a contact has opened the email or clicked on a link. Along with email tracking, the software comes with a user friendly backend that displays in depth analytics showing where and how contacts interact with the email.

"If you’re looking for an ROI it’s pretty easy to see. If Bananatag saves you just one minute per day it’s paid for. If it helps you make even one sale it’s likely paid for itself for 5 years," says Wagner.

Bananatag has been used for over a year while in stealth mode and during its Beta phase by Axxess Industries, a tech automation company, based in Kelowna. Dealing with thousands of potential clients around the globe every month Axxess found that using the tracking software made following up with clients and closing sales much easier.

"Bananatag took the guesswork out of our email. We knew who to follow up with and how to approach them," says Scott Tipton, Business Development at Axxess Industries. “We save a lot of time using Bananatag, knowing who has looked at the information and who hasn’t defines our interaction with them.”

With an easy to use interface and advanced metrics, Bananatag provides a simple, easy and affordable solution to tracking and managing your daily emails. "We're not trying to be your CRM, our goal is to work with and add value to the systems you already use," says Isaac Oslund, Co-Founder of Bananatag. "We've also tried to make the service accessible and have built features in so that everyone can find it useful, not just salespeople."